Peugeot has made a significant decision to discontinue the Peugeot 508 model in order to pave the way for a fully electrified lineup. This move marks the end of the road for the Peugeot Sport Engineered division as well. The 508, which was launched six years ago, was the only model in the Peugeot range without a fully electric option. By focusing on electric vehicles, Peugeot is aligning itself with the ZEV mandate and emphasizing its commitment to electric powertrains.
The demise of the 508 also means bidding farewell to the 508 PSE model in the UK. This decision has left enthusiasts disappointed, as the PSE division was seen as a beacon of hope for high-performance Peugeots following the discontinuation of the GTi brand. The 508 PSE boasted an impressive power output of 355bhp, thanks to a combination of a 197bhp 1.6-liter turbocharged four-cylinder engine and electric motors. Its unique approach to the hot saloon and estate segment made it a standout option in the market, competing with the likes of BMW M340i and Mercedes-AMG C43.
While Peugeot has not confirmed the fate of the Peugeot Sport Engineered division, CEO Linda Jackson has hinted at the brand’s commitment to delivering driving pleasure in electric cars. The company is exploring ways to incorporate performance elements into its electric vehicles, although concrete plans are yet to be revealed.
Although the Peugeot 508 GT plug-in hybrid will still be available for purchase until December 2024, the rest of the range, including the 508 PSE, has been discontinued in the UK. However, the 508 PSE remains available for purchase in international markets for the time being.
The decision to discontinue the Peugeot 508 underscores the automotive industry’s shift towards electrification. As more manufacturers prioritize electric vehicles, traditional models like the 508 are being phased out to make room for greener alternatives. This move reflects a broader trend in the industry towards sustainable mobility solutions and reduced emissions.
In conclusion, Peugeot’s decision to discontinue the 508 model and the 508 PSE variant signals a strategic shift towards electric vehicles. While this move may disappoint fans of the traditional Peugeot lineup, it aligns with the brand’s commitment to sustainable and environmentally friendly transportation options. As the automotive industry continues to evolve, we can expect to see more manufacturers making similar decisions to embrace electrification and reduce their carbon footprint.