Bugatti has always been known for their unique and sometimes eccentric names for their cars, such as the Veyron and Chiron. These names were chosen to honor racing drivers who had historical ties to the brand. However, the latest Bugatti model, the Tourbillon, breaks away from this tradition. Instead of being named after a racing driver, the Tourbillon gets its name from the late 1700s watchmaking industry.
The name “Tourbillon” comes from French and means “whirlwind” or “whirlpool.” In watchmaking, a tourbillon is a mechanism used in high-end timepieces to counteract the effects of gravity on the watch’s movement. By constantly rotating the escapement and balance wheel in a cage-like structure, a tourbillon can eliminate timekeeping inconsistencies caused by gravity, resulting in more accurate timekeeping overall.
The invention of the tourbillon is credited to Abraham-Louis Breguet in 1795. Breguet, a renowned watchmaker, patented the tourbillon in 1801, marking a significant breakthrough in modern timekeeping. Over the years, advancements like the flying tourbillon and the creation of the first tourbillon wristwatch by Omega have further solidified the tourbillon’s status as a pinnacle of watchmaking.
Bugatti’s decision to name their new model after the tourbillon reflects a desire to integrate modern fashion and lifestyle into their supercars. The company believes the name encapsulates the car’s character as a completely original creation that counteracts the effects of gravity, similar to a tourbillon in a watch. The Bugatti Tourbillon features intricate details inspired by watchmaking, including gauges designed with the help of Swiss watchmakers and a center console made of crystal glass developed over 13 stages for maximum clarity.
With over 600 titanium pieces making up the unique three-tier structure above the steering wheel and gemstones subtly embedded into the cluster faces, the Bugatti Tourbillon is a masterpiece of craftsmanship. Even the smallest details, like the pull-to-start knob milled from a single piece of aluminum, showcase Bugatti’s attention to detail and dedication to creating a truly exceptional car.
In conclusion, the Bugatti Tourbillon represents a new direction for the brand, blending the worlds of automotive engineering and high-end watchmaking. By choosing a name with roots in the history of horology, Bugatti pays tribute to the craftsmanship and precision that define both industries. The Tourbillon is not just a car; it is a work of art that pushes the boundaries of what is possible in automotive design.